DFY Hub

SERP Analysis

10 tools

Live search results from Google, Bing, YouTube, and Yahoo. Track rankings, featured snippets, and autocomplete suggestions.

Google Organic Search Results
2 credits per call

See exactly who ranks #1-100 for any Google search query.

Fetches live Google organic search results for any keyword, returning the full first page (and beyond) with ranking positions, URLs, titles, snippets, and SERP features. Ideal for competitive analysis, rank tracking, and understanding the search landscape for your target keywords.

Use cases

  • •Audit your current rankings for priority keywords
  • •Map out who dominates page one for your target queries
  • •Identify featured snippet opportunities you can steal
  • •Track ranking changes over time by querying periodically
  • •Research SERP layout to plan content format (listicle vs guide vs video)

Data returned

rank_absoluteurltitledescriptiondomainbreadcrumbis_featured_snippethighlightedresult_extra

Example prompts

“Show me the top 20 Google results for "best project management software"”

“Who ranks on page one for "roof repair near me" in Denver?”

“Check if my site appears in the top 50 for "organic dog food delivery"”

Tips

  • Set a specific location_code to get localized results — default is US (2840)
  • Use depth=100 to see full page-one-and-two landscape; depth=10 for quick checks
  • Pair with labs_keyword_overview for search volume context on the same keyword
Google Maps Local Results
3 credits per call

Pull Google Maps local pack listings for any "near me" query.

Returns Google Maps / Local Pack results showing businesses that appear for local searches. Each result includes business name, address, phone, ratings, review count, hours, and category. Essential for local SEO audits and competitor benchmarking.

Use cases

  • •Audit local pack rankings for your service area keywords
  • •Benchmark your Google ratings against local competitors
  • •Find under-reviewed competitors you can outpace with review generation
  • •Map the competitive density in a new market before expanding
  • •Identify businesses missing from Maps that could be acquisition targets

Data returned

titleaddressphoneratingreviews_countcategorywork_hoursurllatitude / longitudecid

Example prompts

“Show me all the plumbers ranking in Google Maps for "plumber" in Austin, TX”

“Who appears in the local pack for "dentist near me" in Chicago?”

“Find HVAC companies listed on Google Maps in Miami with 100+ reviews”

Tips

  • Always set a location_code for the target city — Maps results are hyper-local
  • Compare Maps results with serp_google_organic to see which businesses dominate both
  • Use business_data_google_reviews for deep-dive into a specific competitor's reviews
Google News Search Results
2 credits per call

Get the latest Google News articles for any topic or brand name.

Fetches Google News results showing recent news articles, press releases, and media coverage. Returns article title, source publication, publication date, URL, and snippet. Perfect for brand monitoring, PR tracking, and industry trend analysis.

Use cases

  • •Monitor media coverage for your brand or your clients' brands
  • •Track industry news for content marketing inspiration
  • •Research news-driven keywords for timely content creation
  • •Audit whether your press releases are getting picked up
  • •Find journalists and publications covering your niche

Data returned

titleurlsourcedatesnippetimage_urlrank_absolute

Example prompts

“What news articles are ranking for "AI in healthcare" this week?”

“Check Google News for any coverage of "Acme Corp" in the past month”

“Show me the top news results for "electric vehicle sales 2026"”

Tips

  • Use brand-specific queries to monitor PR coverage and reputation
  • Combine with content_analysis_sentiment to gauge media sentiment on a topic
  • Run periodically to catch emerging stories you can respond to with content
Google Images Search Results
2 credits per call

See which images and pages rank in Google Images for any query.

Returns Google Images search results including source URLs, thumbnails, image dimensions, alt text, and the hosting page. Useful for image SEO audits, visual content strategy, and understanding what visual formats Google prefers for a given query.

Use cases

  • •Audit image SEO — check if your images rank for branded queries
  • •Research visual content formats that perform well in your niche
  • •Find image optimization opportunities (alt text, file names, compression)
  • •Identify competitors dominating image search for product-related queries

Data returned

titleurlimage_urlthumbnailsourcerank_absoluteimage_size

Example prompts

“What images rank in Google Images for "modern bathroom tile ideas"?”

“Show me which sites dominate image results for "healthy meal prep"”

“Check if any of our product images show up for "wireless earbuds"”

Tips

  • Compare image results against organic results to find image-specific ranking opportunities
  • Look at the top-ranking image dimensions and formats to inform your visual content
Google Events Search Results
2 credits per call

Find events that appear in Google search for any topic or location.

Returns events surfaced in Google search results including event title, date/time, venue, URL, and description. Useful for event marketing research, competitive event monitoring, and local event discovery.

Use cases

  • •Research competitor conferences and industry events
  • •Find sponsorship opportunities by discovering niche events
  • •Monitor event listings in your target market for partnership ideas
  • •Identify popular event types for a given topic to plan your own events

Data returned

titleurldatelocationdescriptionrank_absolute

Example prompts

“What events show up in Google for "digital marketing conferences 2026"?”

“Find events listed for "food festivals in Los Angeles"”

“Show me Google event results for "SaaS meetups" in New York”

Tips

  • Use location-specific queries with location_code for local event discovery
  • Combine with serp_google_organic to see if event pages also rank organically
Google Autocomplete Suggestions
1 credit per call

Discover what Google suggests as users type any search query.

Returns Google Autocomplete / autosuggest predictions for a keyword prefix. These suggestions reflect real user search patterns and are a goldmine for keyword discovery, content ideation, and understanding search intent. The cheapest way to discover long-tail keywords.

Use cases

  • •Discover long-tail keyword variations real users are searching
  • •Generate content topic ideas from autocomplete patterns
  • •Research question-based queries for FAQ content
  • •Find emerging search trends before they show volume data
  • •Build keyword lists for campaigns from seed terms

Data returned

suggestiontyperank_absoluterelevance

Example prompts

“What does Google suggest when someone types "how to start a"?”

“Show me autocomplete suggestions for "best software for"”

“What are Google's suggestions for "why does my"?”

Tips

  • Try multiple prefix lengths: "how to", "how to start", "how to start a business" reveal different intents
  • Use location_code to see region-specific suggestions that differ from default US results
  • Feed high-value suggestions into keywords_search_volume to validate demand
Google Local Finder Results
3 credits per call

Get the full expanded Google Local Finder business listings for local queries.

Returns the full Google Local Finder results (the expanded view when clicking "More businesses" in the local pack). Provides more results than the 3-pack with business name, address, ratings, categories, and hours. Essential for comprehensive local competitive analysis.

Use cases

  • •Get a comprehensive view of all local competitors beyond the top 3 pack
  • •Audit how many businesses serve a specific area for market sizing
  • •Find patterns in ratings and review counts across a local market
  • •Identify new entrants or businesses with rapidly growing reviews

Data returned

titleaddressphoneratingreviews_countcategoryurlwork_hourslatitude / longitude

Example prompts

“Show me all businesses in Google Local Finder for "auto repair" in Phoenix, AZ”

“How many landscaping companies show up in Local Finder for Portland, OR?”

“Get the full local listings for "pet grooming" in San Diego”

Tips

  • Compare with serp_google_maps to see the difference between 3-pack and expanded results
  • Use depth parameter to control how many listings to retrieve
Bing Organic Search Results
2 credits per call

Check who ranks in Bing organic search for any keyword.

Fetches live Bing organic search results for any keyword. Returns ranking positions, URLs, titles, and snippets. Bing powers several AI assistants and still holds meaningful market share, especially among enterprise and older demographics.

Use cases

  • •Audit your Bing rankings alongside Google for a complete search picture
  • •Find keywords where you rank differently on Bing vs Google (opportunity gaps)
  • •Research the Bing SERP landscape for markets with high Bing usage (enterprise, US demographics 45+)
  • •Optimize for Copilot and Microsoft AI answers which use Bing data

Data returned

rank_absoluteurltitledescriptiondomainbreadcrumb

Example prompts

“Show me the top 20 Bing results for "enterprise data analytics"”

“Who ranks on Bing page one for "best accounting software"?”

“Compare my Bing rankings vs Google for "managed IT services"”

Tips

  • Run the same keyword on both serp_google_organic and serp_bing_organic to spot platform-specific opportunities
  • Bing often has less competition — easier ranking wins for the same terms
YouTube Search Results
2 credits per call

See which videos rank on YouTube for any search query.

Returns YouTube organic search results including video titles, channel names, view counts, publish dates, and descriptions. YouTube is the second-largest search engine — essential for video SEO strategy and content gap analysis.

Use cases

  • •Research video content opportunities for keywords where you want to rank
  • •Analyze competitor YouTube channels and their top-performing content
  • •Find video topics with high view counts but low competition
  • •Audit the YouTube SERP for queries that also show video carousels in Google

Data returned

titleurlchannelviews_countdatedescriptiondurationrank_absolutethumbnail

Example prompts

“What are the top YouTube results for "how to fix a leaky faucet"?”

“Show me YouTube rankings for "digital marketing tutorial 2026"”

“Which channels dominate YouTube for "home workout routines"?”

Tips

  • Look for queries where Google shows a video carousel — those are strong video intent signals
  • Check view counts and publish dates to gauge content freshness expectations
Yahoo Organic Search Results
2 credits per call

Get Yahoo organic search results for any keyword query.

Fetches live Yahoo organic search results for a keyword, returning rankings, URLs, titles, and snippets. While Yahoo has smaller market share, it reaches a distinct audience and can uncover ranking opportunities not visible on Google alone.

Use cases

  • •Get a complete multi-engine search visibility picture
  • •Find keywords where you rank well on Yahoo but not Google (or vice versa)
  • •Research markets where Yahoo has higher usage (Japan, some mobile browsers)

Data returned

rank_absoluteurltitledescriptiondomain

Example prompts

“Show me Yahoo search results for "best travel insurance"”

“Who ranks on Yahoo for "online banking" in the top 20?”

Tips

  • Combine with serp_google_organic and serp_bing_organic for a complete search engine audit
  • Yahoo results can indicate how Bing-powered results differ since Yahoo uses Bing's index

Workflow guides using serp analysis tools

Keyword Research and Validation

Expand seed keywords into a prioritized list with volume, difficulty, and SERP validation. This workflow takes a few starting ideas and turns them into a data-backed keyword strategy with clear priorities.

14-20 creditsbeginner

Local SEO Audit

Comprehensive local search presence review: Google Business Profile data, Maps rankings, local organic results, reviews, and Q&A. Essential for any business that serves customers in a specific geographic area.

17-23 creditsintermediate

Technical and Content Site Audit

Evaluate a website's technical health, content quality, and search authority. Combines on-page analysis, technology detection, backlink assessment, and organic performance to produce a holistic site health report.

22-27 creditsintermediate

Content Gap Analysis

Find keywords your competitors rank for that you don't. This workflow systematically identifies content opportunities by comparing keyword portfolios, then validates and prioritizes the gaps by volume, difficulty, and intent.

17-25 creditsintermediate

Ecommerce SEO and Product Visibility

Optimize product visibility across Google Shopping, Amazon, and organic search. This workflow covers product page analysis, shopping feed presence, Amazon competitor research, and keyword optimization for ecommerce.

20-29 creditsintermediate

App Store Optimization (ASO) Research

Research app store rankings, competitor apps, reviews, and keyword strategies across Apple App Store and Google Play. Understand what drives downloads in your category and how to optimize your app listing.

16-24 creditsintermediate

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